Ep 29: Sasha Strauss

Sasha Strauss | Founder & CEO, Innovation Protocol

Sasha Strauss teaches from 25 years in brand strategy, having defined brands for leading corporations, philanthropies, faiths, and academic institutions. 

Sasha's distinct and direct approach to how brands must be constructed and communicated is the foundation for his brand strategy firm, Innovation Protocol (IP). Their ability to inspire while they inform is why innovator brands like Nestlé, PayPal, LEGO, Google, Disney, and Korn Ferry have called on their consulting and thought leadership for 14 years.

While running IP as Managing Director, Sasha concurrently teaches brand strategy at UCLA, USC, and UCI business schools.